An additional 5.7 million households, or about 47 percent, were without a savings account. Altogether, there were about 1 million households who own neither a checking nor a savings account.
African American and Latino households were also more likely to be unbanked than other households in California. It is estimated that 21 percent of African American households and 24 percent of Latino households lacked basic bank accounts in 2003, compared with only 4 percent of white households and 5 percent of "other race" households.
Over one-quarter of African American and Latino households did not have a checking account, and approximately two-thirds of each group did not have a savings account. Together, African American and Latino households accounted for approximately 898,369 of the total unbanked. (Brookings Institution)
California is home to two of the top three areas with the highest percentages of unbanked residents in the country. It is estimated that in the Fresno market, eleven percent of consumers are unbanked and in Los Angeles, nine percent are unbanked.
(Scarborough Research, "Unbanked Consumers: Unique Opportunities for Financial Marketers," Report, 3/16/06)